Defined-scope project
Project feeDiagnosis, strategy and implementation of one specific decision (a brand, a launch, a price change, a repositioning), with an agreed start and end.
Building strategies that grow businesses
With more than 25 years of experience at multinational companies, I work side by side with business leaders to find the strategy that lets them grow.
Services
Diagnosis, strategy and execution to grow a business. I don't stop at recommendations: I define strategies that deliver results.
- Should I invest in advertising? How much?
- Do I need an agency, or do I need to define a strategy first?
- Should I launch new products?
- Is the competition winning on price, or for another reason?
One-off or ongoing
Ongoing part-time marketing leadership
RetainerThe same way of working, diagnosis, strategy and implementation, with no end date, as part of the team, on a recurring basis.
How I work
I don't arrive with a ready-made formula. I ask the questions nobody has asked yet, until I find the way forward. And once I find it, I make sure it can be executed with the same clarity with which it was conceived.
Listen
Understanding the real business, without applying a template.
Define
Building the growth strategy together.
Support
Sustaining execution, adjusting along the way.
25 years leading brands at multinational companies
Integrated brand growth
Market share, profitability and brand equity.
Developing strategies that deliver results
2 Effie Awards won (2023 and 2017).
Team leadership
Cross-functional marketing teams.
Companies I have worked for
Shall we talk about your company's growth?
Prefer to pick a time directly?
Book a callBuenos Aires · Working remotely